Sales & marketing

63 books

The business of fashion

Leslie Davis Burns, Nancy O. Bryant

2002

Successful direct marketing methods

Bob Stone, Stone, Bob, Ron Jacobs

1975

Brand leadership

David A. Aaker, Erich Joachimsthaler

2000

Sales promotion essentials

Don E. Schultz, Lisa A. Petrison, William A. Robinson

1998

Marketing

Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart et al.

2002

Supervisor's survival kit

Clifford R. Goodwin, Elwood N. Chapman, Cliff Goodwin

1985

Selling

Roger Ditzenberger, Kidney, John Kidney et al.

1981

Fashion entrepreneurship

Michele Granger, Tina Sterling

2003

Unleashing the Ideavirus

Seth Godin

2000

Study guide to accompany principles of microeconomics

N. Gregory Mankiw

2001

Review of Marketing Research

Naresh K. Malhotra

2005

Sales management

Michael R. Williams, Ramon A. Avila, Thomas N. Ingram et al.

2006

Marketing for tourism

R. V. Plant, J. Christopher Holloway, C. Holloway

1992

Harvard business review on marketing

Harvard Business School

2001

Consumer behaviour

Robert East, Marc Vanhuele, Malcolm Wright

1997

High probability selling

Nicholas E. Ruben, Jacques Werth

1996

Customer experience management

Bernd Schmitt

2003

Entrepreneurial marketing

Bruce D. Buskirk, Bruce Buskirk, Molly Lavik

2004

Strategic sport marketing

Shayne Quick, David Shilbury, Hans Westerbeek

1998

Marketing management

John Walker Mullins, Harper W Boyd Jr., Jean-Claude Larreche et al.

2005

Network marketing for dummies

John P. Hayes, Zig Ziglar

2001

Selling and sales management

David Jobber, Geoff Lancaster

2003

Confessions of the Pricing Man

Hermann Simon

2015

A New Brand World

Stephen Fenichell, Scott Bedbury

2002

Promotion in the merchandising environment

Kristen K. Swanson, Judith C. Everett

2007

Internet marketing & e-commerce

Kirthi Kalyanam, Ward A. Hanson, Ward Hanson

2007

Guerrilla marketing on the Internet

Charles Rubin, Jay Conrad Levinson

1995

Brain tattoos

Karen Post, Jeffrey H. Gitomer, Michael Tchong

2005

Brandchild

Martin Lindstrom, Patricia B. Seybold, Martin Lindström

2003

Gravitational marketing

Travis Miller, Joel Bauer, Jimmy Vee

2008