Cover of Power pricing

Power pricing

by Robert J. Dolan

1996 371 pages eng

In today's hypercompetitive global marketplace, a company's pricing policy can make or break the bottom line. Yet a surprising number of firms attempt to increase profits without the aid of a carefully and creatively designed pricing strategy. Now, in this long-awaited book, the world's two leading …

Borrow to read

This scan is available through Internet Archive's free lending library — sign in or create a free account below, then borrow to read.

Reader not loading? Open it on Archive.org instead.