Business names
56 books
No Logo
The hero and the outlaw
Inside the Minds
Small data
Marks of Excellence
The 22 immutable laws of branding
Brand sense
Branding for dummies
Logo savvy
Emotional Branding
Total Branding by Design
Strategic brand communication campaigns
Branding
Branding
Trademark
Brand yourself
Identity solutions
The dictionary of brand
Trademark
Living the Brand
The old dog and duck
Crafting the perfect name
Naming your business and its products and services
Branding
Trademark
eBrands
Trademark
I know that name!
Dictionary of trade name origins