Cover of Audiences

Audiences

by Nick Abercrombie, Brian Longhurst, Nicholas Abercrombie

1998 197 pages eng

Audiences are problematic and the study of audiences has represented a key site of activity in the social sciences and humanities. Offering a timely review of the past 50 years of theoretical and methodological debate Audiences argues the case for a paradigmatic shift in audience research. Th…

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