Cover of Change by design

Change by design

by Brown, Tim

2009 264 pages eng ★ 4.0 (3 ratings)

The myth of innovation is that brilliant ideas leap fully formed from the minds of geniuses. In reality, most innovations are borne from rigor and discipline. Breakthrough ideas-whether for a new bicycle, an advertising campaign, a treatment plan for diabetes, or a program aimed at tackling the nati…

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