Cover of The art & craft of case writing

The art & craft of case writing

by Margaret Naumes, William Naumes

1999 248 pages eng

"Whether an experienced case writer or a novice, anyone conducting case research in business and the social sciences should pick up a copy of The Art and Craft of Case Writing. This book is a practical, comprehensive, multidisciplinary guide that offers an essential primer as well as plenty of valua…

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