From promise to performance
Industrie pharmaceutique
Drug Industry
Organizational Innovation
Infrastructure
Pharmaceutical industry
Organization & administration
Gestion
BUSINESS & ECONOMICS
Management
The team that lead the merger of SmithKline Beckman and the Beecham Group into SmithKline Beecham and made it into a leading international healthcare company discuss their actions, thinking, successes, failures, and learnings from the experience.
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