The birth of Korean cool
Korea, economic conditions
BIOGRAPHY & AUTOBIOGRAPHY / Personal Memoirs
Popular culture
New York Times reviewed
Social life and customs
"By now, everyone in the world knows the song "Gangnam Style" and Psy, an instantly recognizable star. But the song's international popularity is no passing fad. "Gangnam Style" is only one tool in South Korea's extraordinarily elaborate and effective strategy to become a major world superpower by f…
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