More than a motorcycle
Harley-Davidson motorcycle
Industrial management, united states
Business enterprises, united states
Corporations, united states
Motorcycles
Management
New York Times reviewed
"More Than a Motorcycle is the story behind the story of the purposeful transformation of an American icon, as told by the two individuals most deeply involved in that decade-long process. The book chronicles the victories and setbacks along Harley's difficult journey from a traditional "command-and…
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