Cover of Influencer

Influencer

by David Maxfield, Kerry Patterson, Al Switzler et al.

2007 299 pages eng

"Everyone wants to be an influencer. We all want to learn how to help ourselves and others change behavior. And yet, in spite of the fact that we routinely attempt to do everything from lose weight to improve quality at work, few of us have more than one or two ideas about how to exert influence. Fo…

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