Cover of The Filter Bubble

The Filter Bubble

What the Internet Is Hiding from You

by Eli Pariser

2011 304 pages eng ★ 4.0 (7 ratings)

The hidden rise of personalization on the Internet is controlling--and limiting--the information we consume. In 2009, Google began customizing its search results. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to Mov…

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