Cover of Globalizing ideal beauty

Globalizing ideal beauty

by Denise H. Sutton

2009 210 pages eng

Globalizing Ideal Beauty is the forgotten story of a group of women copywriters whose successful ad campaigns went international in the 1920s and spread an American notion of feminine appeal from Bangor to Bangkok. Sutton's approach has all the complexity of the real world and is grounded in a huge …

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