Buyology
Psykologiska aspekter
Verbraucherverhalten
Shopping
Consumer behavior
Marketing
Business
Psychological aspects
Nonfiction
How much do we know about why we buy? What truly influences our decisions in today's message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? Or do our buying decisions take place below the surface, so deep within our subconscious minds, we're barely aware of th…
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